Aimbridge Hospitality Expands Portfolio with Addition of 718-Key Delta Marriott Orlando Celebration Resort
Article Editorial Team
PLANO, Texas—In a significant move that further strengthens its footprint in the high-demand Central Florida travel market, Aimbridge Hospitality has announced the addition of the Delta Hotels by Marriott Orlando Celebration to its expansive portfolio. The sprawling 718-key resort, located in Kissimmee, Florida, is owned by real estate investment and development firm Accesso.
The strategic partnership brings together one of the hospitality industry’s leading third-party management companies and a premier flagship asset situated in one of the country’s most heavily visited tourism and business hubs. The property operates under a Delta Hotels by Marriott franchise agreement secured through 2042, ensuring a long-term alignment with the globally recognized Marriott brand standard.
Leadership from both organizations expressed high enthusiasm regarding the new management agreement, emphasizing the exceptional location of the resort and the mutual commitment to maximizing its operational and financial performance.
“Delta Hotels by Marriott Orlando Celebration is one of the best-located resorts in the country and deserves the best property management in the industry. That’s exactly what Aimbridge delivers,” stated Alan Garzon, managing partner of Accesso Development. “Aimbridge possesses the full-service expertise and platform needed to ensure our guests always receive the highest-quality experience, and we believe they will unlock the true value potential of this flagship asset.”
The sentiment was echoed by executives at Aimbridge Hospitality, who view the massive Florida resort as an ideal fit for the company’s specialized full-service division.
“Delta Marriott Orlando Celebration is a compelling addition to our full-service portfolio,” said Chris Tatum, president of the Full-Service Division at Aimbridge Hospitality. “The resort is well positioned in a market that continues to benefit from strong leisure, group and business demand, and Aimbridge brings the operating focus needed to help the property build on that foundation. Our priority is to deliver a guest experience that supports long-term performance and helps ownership realize the property’s full potential.”
Property Details and Recent Investments
The Delta Hotels by Marriott Orlando Celebration is no stranger to transformation, having recently undergone an extensive approximately $35 million renovation program designed to elevate the guest experience and modernize its vast amenities. These significant capital improvements have fundamentally reshaped the aesthetic and functional capabilities of the resort, making it an even more competitive player in the bustling Orlando hospitality landscape.
Among the key highlights of the renovation is a completely redesigned lobby featuring contemporary open-concept seating designed to encourage both relaxation and casual networking. Additionally, the property’s dedicated restaurant and bar spaces were fully refreshed, providing guests with appealing onsite dining environments.
Culinary offerings at the resort are diverse, highlighted by venues such as Waves Bar & Grill, The Pointe, and the relaxed Rum Shack Pool Bar, catering to families, vacationers, and business travelers alike. For recreation and relaxation, the property features two outdoor pools, alongside convenient guest perks such as a complimentary theme park shuttle to help visitors navigate the nearby world-class attractions.
The resort currently boasts more than 13,000 square feet of versatile meeting and event space, accommodating a wide range of corporate functions, social gatherings, and group events. However, ownership is not stopping there. Accesso has outlined ambitious plans to further expand the property’s group hosting capabilities by adding roughly 10,000 square feet of new meeting space to the existing convention facility. This expansion will be complemented by further renovations to the lobby area to incorporate additional dedicated meeting rooms, ensuring the resort can capably handle increasingly larger group demands.
Strategic Location and Surrounding Growth
The property’s prime positioning is widely considered one of its greatest assets. Situated just minutes away from Walt Disney World, the resort captures a massive share of leisure travelers seeking convenient access to Central Florida’s premier theme parks and family entertainment destinations.
Beyond its proximity to existing attractions, the resort sits adjacent to Ovation, an ambitious, planned 650,000-plus-square-foot entertainment, dining, and retail district. Being developed by Accesso Partners, the Ovation project is steadily advancing toward vertical construction. Once completed, this massive mixed-use development will dramatically enhance the immediate walking environment for hotel guests, offering an array of high-end dining, shopping, and entertainment options right at their doorstep and further cementing the micro-location as a vibrant destination in its own right.
Furthermore, the property is strategically positioned to capture a robust share of the lucrative business and convention travel sectors. The hotel is located approximately 20 minutes from the Orange County Convention Center, which stands as the second-largest convention facility in the United States.
The convention center is currently undergoing a massive $560 million expansion project that is expected to be completed by 2029. This substantial investment in regional infrastructure is projected to draw even larger conventions, trade shows, and corporate events to the Orlando market, significantly strengthening the long-term group and convention demand outlook for surrounding hospitality assets like the Delta Marriott Orlando Celebration. With Aimbridge Hospitality now at the helm of day-to-day operations and Accesso driving strategic physical enhancements, the resort is well-prepared to capitalize on these sweeping regional developments in the years ahead.